Connect with Your Ideal Clients




Resources for Growing Your Practice


Dana Ackley, Breaking Free of Managed Care – Psychologist describes innovative models of practice and methods for more effectively educating the public about therapy.

David Allen, Getting Things Done– Methods to focus on the best use of your time. American Mental Health Alliance, non-profit organization helping members market cooperatively and create web pages- local chapter is one of the most active in the country.

Seth Godin, prolific author whose work includes Permission Marketing, Purple Cow, Linchpin

Lynn Grodzki, Building Your Ideal Private Practice  – Therapist-turned-business-coach has written book for healing professionals of all disciplines. Business planning with a New Age visionary twist.

Paul Hawken, Growing a Business – For the general reader, thoughts on business as part of an ecological system.

Bernard Kamoroff, Small Time Operator – “How to start your own small business, keep your books, pay your taxes and stay out of trouble”. Written engagingly, this accounting book gives useful details.

Peggy Klaus, Brag! The Art of Tooting Your Own Horn without Blowing It. Confidence that appeals.

Laurie Kolt, How to Build a Thriving Fee-for-Service Practice – Assessing your entrepreneurial potential, identifying a specialty, marketing, public relations- a nuts and bolts book, dry writing style but sound ideas.

Linda Lawless, Therapy, Inc. and How to Get Referrals, Working examples of specialty marketing and business strategizing. Less imaginative than some writers but provides usable formulas and action plans.

Jay Levinson, Guerilla Marketing – Levinson publishes a series of books with ‘Guerilla’ titles, not specific to helping professionals but full of innovative, entertaining advice that may even inspire you to identify yourself as a businessperson.

Rona LoPresti and Edward Zuckerman, Rewarding Specialties for Mental Health Clinicians– Innovative ideas by contributors from across the country.

Michael Phillips, Marketing Without Advertising – Written primarily for attorneys but many ideas applicable to health care- some, definitely not.

Psychotherapy Finances –  Monthly newsletter with up-to-date info on national trends and innovations.

Lee Silber, Self-Promotion for the Creative Person– Helpful series of books for us creative types.

Women’s Therapy Project Northwest- Directory & web pages for marketing organization of local feminist therapists, all genders welcome –